Let's Drop It, Ok?

At his retrospective In Reverse (2013) at the Holon Museum, Israel, the artist exhibited Fiat’s original polished wood styling model – a mould that was used to shape and fit the metal panels of the 500 – alongside his own reinterpretation, Roddy Giacosa. This beautiful homage to the Fiat 500 was created by scanning the car, then dissecting the scan into slices to make the mould. Let’s Drop It, Ok? is a digital print of the effects of dropping the Roddy Giacosa.